Adapting content for a more global audience. This is how Infrico Supermarket is approaching its communication strategy. In order to adapt to current market demands, the specifics of the Waterin system are being offered through different types of videos (short, pill-like videos, longer videos and videos in different languages). This strategy not only captures the
Author Archives: InfricoSupermarket
Infrico Supermarket
Infrico Supermarket’s 2023: a proactive year to stay at the forefront of the industry and continue to offer the best solutions on the market
09
Jan
Jan
Infrico Supermarket has been very active throughout 2023. In this period, the Infrico Group subsidiary has contributed to innovation with new products, created valuable resources for customers and had an important presence at industry trade fairs. In this respect, the Euroshop (Düsseldorf) and C&R (Madrid) trade fairs have had a very positive impact and have
Infrico Supermarket
Infrico Supermarket closes a successful 2023 with the launch of new products offering the best solution to its customers
03
Jan
Jan
Throughout 2023, Infrico Supermarket demonstrated its positioning and market strength by implementing strategic actions in a number of areas. From product innovations to information resources, the company has maintained a proactive approach to stay at the forefront of the industry and offer the best solutions to customers. With the mission to continue to offer customers
Infrico Supermarket
Infrico Supermarket consolidates its global positioning with a presence at the most important international trade fairs in the sector in 2023
28
Dec
Dec
First Lyon, then Düsseldorf, then Istanbul, Milan and Madrid. Infrico Supermarket has had an active presence throughout 2023 at the most important trade fairs in the sector, thus consolidating its position in the market as a top-level option. The year began with its presence at Sirha Lyon on its 40th anniversary. A specialised team travelled
Infrico Supermarket, New Product
Grupo Infrico launches WaterIn, the new water condensing system with R290 refrigerant in commercial refrigeration
12
Jun
Jun
The new European gas regulations, as well as the rising price of electricity and gas, and the increasing needs of retailers to adapt quickly to market changes, mean that manufacturers have to look for solutions. Nowadays, customers are demanding products that save energy and have a lower environmental impact. For several years now, the Infrico
Infrico Supermarket, New Product
New range of refrigerated display counters for pastries Magnus series
27
Apr
Apr
Infrico Supermarket’s commercial refrigeration furniture follows the trend of offering design, quality and innovation. Similarly, all the company’s furniture is designed and manufactured with the aim of offering excellence in the shopping experience and greater visibility of the products on display. The focus of these Magnus series refrigerated display counters for patisseries is increasingly aimed
New Product
New Infrico Supermarket products: to follow up this year’s numerous product launches in 2021
29
Mar
Mar
At Infrico Supermarket, we are constantly working to offer innovative, quality products that surprise both customers and users. Infrico Supermarket’s commercial refrigeration display cases aim, above all, to offer high performance and the best technological and aesthetic features (design and footprint). In addition, one of the company’s hallmarks is to provide the market with efficient