Adapting content for a more global audience. This is how Infrico Supermarket is approaching its communication strategy. In order to adapt to current market demands, the specifics of the Waterin system are being offered through different types of videos (short, pill-like videos, longer videos and videos in different languages). This strategy not only captures the
Tag Archives: Sustainability
The new European gas regulations, as well as the rising price of electricity and gas, and the increasing needs of retailers to adapt quickly to market changes, mean that manufacturers have to look for solutions. Nowadays, customers are demanding products that save energy and have a lower environmental impact. For several years now, the Infrico